our story


reativ [re.ay.tiv] is redefining the future of at-home candle making. our mission: to help you ignite creativity, unwind, and reuse your empty candles. endlessly. innovative, circular and proudly australian, we're changing the way candles are made, enjoyed, and reused.

like many others, our founder james had a growing collection of empty candle jars he couldn’t bring himself to throw away.

creative from a young age, he later found himself navigating anxiety and grief. as someone who typically struggles to switch off and sit still, he craved a creative outlet to help unwind and reconnect. candles soon became a ritual of calm, but when looking into making them himself at home, the process felt overwhelming and overcomplicated.

introducing reativ: a creative, effortless, and circular way to unwind and reuse your empty candles.

self-care for creative minds


candles have long accompanied self-care routines around the world, widely known for creating an atmosphere of calm and relaxation.

studies show that engaging in creative activities can boost self-esteem, reduce symptoms of anxiety and depression, and increase feelings of happiness and contentment.

reativ is inspired by these findings, combining creativity with the world of self-care.